How To Design A Poll - 7 Tips To Consider

Polls have become very popular tools to gauge the opinion of the target audience. You can use them for your business, in virtual meetings, webinars, and even in university programs. The polls are significant because they provide you with accurate, precise, and reliable data that can be used for making changes in the business strategies, teaching practices and even improving the presentation.

Most often the business embraces the online polls to understand their customers – what they think about their products and services, what are their likes/dislikes, what do they expect from the business brand, and much more. Businesses have benefited a lot from the use of online polls in making strategical changes in their business marketing concepts. But there are many businesses who claim that they didn’t receive any considerable change or improvement even after using the polls. This could be because they are not designing the polls in an efficient and effective way.

So how do you design the polls to reap the full benefits offered by its features? Here we have shared some of the expert tips that will help you to understand the key features of the polls and use them to improve the poll design.

#1 Have A Clear Goal Or Objective While Designing The Polls

This is one of the most important points that you should skip. If you have clear goals, it becomes easy to gather the results and use them. For instance, your business has launched a new product, and you want to know whether your customers liked it not. Here the objective of the poll would be to know about the opinion of the customers for the new product. With this objective in mind, you can create qualifying questions and also make it easier for the survey takers to know what you are looking for.

#2 Ensure That The Poll Is Short And Concise

A simple rule of thumb is to know that your target audience is not free throughout the day to take the surveys and provide you with answers. If they find that there are too many questions in the poll, they might abandon it. This will reduce the response rate. Moreover, the results you will get are not accurate. So you should include limited questions that will end the polls within a few minutes. In simple words, you can add 5 to 6 questions to make the polls concise and to the point.

#3 Choose The Right Template To Design The Polls

If you want a maximum number of people to participate in the polls, it must be engaging. Based on the objective of the polls, you can make use of the templates that will make it look attractive and engage more audience. For instance, if you are conducting the polls for employees, then it can have a professional template. If you are conducting a poll for knowing customer satisfaction, you can use entertaining template designs.

#4 Try To Incorporate Different Types Of Questions To Increase Engagement 

While designing the polls, you can use rating scale questions, multiple-choice questions, yes/no questions for various questions to ensure that you are keeping your audience engaged.

#5 Use Simple And Easy To Understand Language

While designing the polls, you may include an introduction, conclusion, and various questions. You should ensure that the language you use is simple, and your target audience can understand it. If they do not understand what they are trying to ask, the answers you receive may not be accurate.

#6 The Poll Design Should Be Responsive

Most of your audience will use their smartphones to respond to the polls. If you have not designed the polls for smartphone devices, it will be difficult for them to scroll through the screen and provide answers. There are high chances that the respondents will abandon the polls without providing proper answers.

#7 Ensure You Are Testing The Polls Before Publishing Them

To increase the response rate of the polls, you can publish and share the polls on different websites and social media platforms. But before doing that, you should test the polls and ensure that there are no flaws with the design, questions, and other features. It will help in increasing the response rate and getting accurate results.

Summary

PollDeep is the best free online tool that you can use for creating customized polls. They also provide a feature to embed the polls in your website and share it on social media. With the wide range of templates and helpful analytical tools, both designing and analyzing a poll becomes easy with PollDeep.